Digital badging for facilitating virtual recognition of an achievement

ABSTRACT

A tool for administering virtual recognition of a group of users is provided. The group of users may be specifically identified or dynamically generated based on criteria selected by an administrative entity submitting a request to administer virtual recognition. The tool may be configured for generating user and badge recommendations based at least in part on the group of users identified to receive the virtual recognition.

CROSS-REFERENCE TO RELATED APPLICATIONS

This application claims the benefit of priority of U.S. Provisional Patent Application No. 62/049,479, entitled “RECOGNIZING AND BADGING USERS IN BULK,” by John Arlan Brock, filed Sep. 12, 2014, the contents of which is incorporated by reference herein in its entirety.

COPYRIGHT NOTICE

Portions of the disclosure of this patent document may contain material subject to copyright protection. The copyright owner has no objection to the facsimile reproduction by anyone of the patent document or the patent disclosure, as it appears in the United States Patent and Trademark Office patent file or records, but otherwise reserves all copyright rights whatsoever.

TECHNICAL FIELD

One or more implementations relate generally to digital badging and, more particularly, to administering virtual recognition of a plurality of users.

BACKGROUND

“Cloud computing” services provide shared resources, software, and information to computers and other devices upon request or on demand. Cloud computing typically involves the over-the-Internet provision of dynamically-scalable and often virtualized resources. Technological details can be abstracted from end-users, who no longer have need for expertise in, or control over, the technology infrastructure “in the cloud” that supports them. In cloud computing environments, software applications can be accessible over the Internet rather than installed locally on personal or in-house computer systems. Some of the applications or on-demand services provided to end-users can include the ability for a user to create, view, modify, store and share documents and other files. As an example, such environments may be applicable to the field of digital badging to facilitate administering virtual recognition of a plurality of users.

In all facets of life, the successful completion of a particular task is often recognized with a reward, such as a prize, a badge of honor, or even a simple thank you. For example, upon completion of a training course, a participant may be given a certificate acknowledging a newly acquired skill attained through attendance of the training course. Similarly, in the digital world, a virtual recognition may be provided through the use of digital badging, which may be electronically transmitted to and displayed on, for example, an online profile representative of a recipient's digital presence.

BRIEF DESCRIPTION OF THE DRAWINGS

The included drawings are for illustrative purposes and serve to provide examples of possible structures and operations for disclosed systems, apparatus, methods and computer-readable storage media. These drawings in no way limit any changes in form and detail that may be made by one skilled in the art without departing from the spirit and scope of the disclosed implementations.

FIG. 1A is a block diagram illustrating an example environment in which an on-demand database service may be used according to some implementations.

FIG. 1B is a block diagram illustrating example implementations of elements of FIG. 1A and example interconnections between these elements according to some implementations.

FIG. 2A is a system diagram illustrating example architectural components of an on-demand database service environment according to some implementations.

FIG. 2B is a system diagram further illustrating example architectural components of an on-demand database service environment according to some implementations.

FIG. 3 is a flow diagram illustrating a method for administering virtual recognition of a group of users.

FIG. 4 is a flow diagram illustrating a method for providing user recommendations.

FIG. 5 is a flow diagram illustrating a method for providing badge recommendations.

DETAILED DESCRIPTION

Examples of systems, computer-readable storage media, and methods according to the disclosed implementations are described in this section. These examples are being provided solely to add context and aid in the understanding of the disclosed implementations. It will thus be apparent to one skilled in the art that the disclosed implementations may be practiced without some or all of the specific details provided. In other instances, certain process or method operations, also referred to herein as “blocks,” have not been described in detail in order to avoid unnecessarily obscuring the disclosed implementations. Other implementations and applications also are possible, and as such, the following examples should not be taken as definitive or limiting either in scope or setting.

In the following detailed description, references are made to the accompanying drawings, which form a part of the description and in which are shown, by way of illustration, specific implementations. Although these disclosed implementations are described in sufficient detail to enable one skilled in the art to practice the implementations, it is to be understood that these examples are not limiting, such that other implementations may be used and changes may be made to the disclosed implementations without departing from their spirit and scope. For example, the blocks of the methods shown and described herein are not necessarily performed in the order indicated in some other implementations. Additionally, in some other implementations, the disclosed methods may include more or fewer blocks than are described. As another example, some blocks described herein as separate blocks may be combined in some other implementations. Conversely, what may be described herein as a single block may be implemented in multiple blocks in some other implementations. Additionally, the conjunction “or” is intended herein in the inclusive sense where appropriate unless otherwise indicated; that is, the phrase “A, B or C” is intended to include the possibilities of “A,” “B,” “C,” “A and B,” “B and C,” “A and C” and “A, B and C.”

The implementations described herein are directed at a virtual recognition tool configured to permit virtual recognition of a group of users in a single instance. An administrative entity may utilize the virtual recognition tool to acknowledge a group of users (“recipients”) for a particular task, achievement or any other measurable goal. In one implementation, the administrative entity may provide a recipient list for administering virtual recognition, while in another implementation the administrative entity may receive a dynamically generated recipient list based on select criteria.

The implementations described herein further provide for a virtual recognition tool configured to generate recommendations for additional users that may qualify for a virtual recognition based at least in part on criteria associated with an initial group of users identified per the administrative entity. Similarly, in other implementations, the virtual recognition tool is configured to generate recommendations for badges representative of a virtual recognition based at least in part on a recipient list identifying a group of users.

I. Example System Overview

FIG. 1A shows a block diagram of an example of an environment 10 in which an on-demand database service can be used in accordance with some implementations. The environment 10 includes user systems 12, a network 14, a database system 16 (also referred to herein as a “cloud-based system”), a processor system 17, an application platform 18, a network interface 20, tenant database 22 for storing tenant data 23, system database 24 for storing system data 25, program code 26 for implementing various functions of the system 16, and process space 28 for executing database system processes and tenant-specific processes, such as running applications as part of an application hosting service. In some other implementations, environment 10 may not have all of these components or systems, or may have other components or systems instead of, or in addition to, those listed above.

In some implementations, the environment 10 is an environment in which an on-demand database service exists. An on-demand database service, such as that which can be implemented using the system 16, is a service that is made available to users outside of the enterprise(s) that own, maintain or provide access to the system 16. As described above, such users generally do not need to be concerned with building or maintaining the system 16. Instead, resources provided by the system 16 may be available for such users' use when the users need services provided by the system 16; that is, on the demand of the users. Some on-demand database services can store information from one or more tenants into tables of a common database image to form a multi-tenant database system (MTS). The term “multi-tenant database system” can refer to those systems in which various elements of hardware and software of a database system may be shared by one or more customers or tenants. For example, a given application server may simultaneously process requests for a great number of customers, and a given database table may store rows of data such as feed items for a potentially much greater number of customers. A database image can include one or more database objects. A relational database management system (RDBMS) or the equivalent can execute storage and retrieval of information against the database object(s).

Application platform 18 can be a framework that allows the applications of system 16 to execute, such as the hardware or software infrastructure of the system 16. In some implementations, the application platform 18 enables the creation, management and execution of one or more applications developed by the provider of the on-demand database service, users accessing the on-demand database service via user systems 12, or third party application developers accessing the on-demand database service via user systems 12.

In some implementations, the system 16 implements a web-based customer relationship management (CRM) system. For example, in some such implementations, the system 16 includes application servers configured to implement and execute CRM software applications as well as provide related data, code, forms, renderable web pages and documents and other information to and from user systems 12 and to store to, and retrieve from, a database system related data, objects, and Web page content. In some MTS implementations, data for multiple tenants may be stored in the same physical database object in tenant database 22. In some such implementations, tenant data is arranged in the storage medium(s) of tenant database 22 so that data of one tenant is kept logically separate from that of other tenants so that one tenant does not have access to another tenant's data, unless such data is expressly shared. The system 16 also implements applications other than, or in addition to, a CRM application. For example, the system 16 can provide tenant access to multiple hosted (standard and custom) applications, including a CRM application. User (or third party developer) applications, which may or may not include CRM, may be supported by the application platform 18. The application platform 18 manages the creation and storage of the applications into one or more database objects and the execution of the applications in one or more virtual machines in the process space of the system 16.

According to some implementations, each system 16 is configured to provide web pages, forms, applications, data and media content to user (client) systems 12 to support the access by user systems 12 as tenants of system 16. As such, system 16 provides security mechanisms to keep each tenant's data separate unless the data is shared. If more than one MTS is used, they may be located in close proximity to one another (for example, in a server farm located in a single building or campus), or they may be distributed at locations remote from one another (for example, one or more servers located in city A and one or more servers located in city B). As used herein, each MTS could include one or more logically or physically connected servers distributed locally or across one or more geographic locations. Additionally, the term “server” is meant to refer to a computing device or system, including processing hardware and process space(s), an associated storage medium such as a memory device or database, and, in some instances, a database application (for example, OODBMS or RDBMS) as is well known in the art. It should also be understood that “server system” and “server” are often used interchangeably herein. Similarly, the database objects described herein can be implemented as part of a single database, a distributed database, a collection of distributed databases, a database with redundant online or offline backups or other redundancies, etc., and can include a distributed database or storage network and associated processing intelligence.

The network 14 can be or include any network or combination of networks of systems or devices that communicate with one another. For example, the network 14 can be or include any one or any combination of a LAN (local area network), WAN (wide area network), telephone network, wireless network, cellular network, point-to-point network, star network, token ring network, hub network, or other appropriate configuration. The network 14 can include a TCP/IP (Transfer Control Protocol and Internet Protocol) network, such as the global internetwork of networks often referred to as the “Internet” (with a capital “I”). The Internet will be used in many of the examples herein. However, it should be understood that the networks that the disclosed implementations can use are not so limited, although TCP/IP is a frequently implemented protocol.

The user systems 12 can communicate with system 16 using TCP/IP and, at a higher network level, other common Internet protocols to communicate, such as HTTP, FTP, AFS, WAP, etc. In an example where HTTP is used, each user system 12 can include an HTTP client commonly referred to as a “web browser” or simply a “browser” for sending and receiving HTTP signals to and from an HTTP server of the system 16. Such an HTTP server can be implemented as the sole network interface 20 between the system 16 and the network 14, but other techniques can be used in addition to or instead of these techniques. In some implementations, the network interface 20 between the system 16 and the network 14 includes load sharing functionality, such as round-robin HTTP request distributors to balance loads and distribute incoming HTTP requests evenly over a number of servers. In MTS implementations, each of the servers can have access to the MTS data; however, other alternative configurations may be used instead.

The user systems 12 can be implemented as any computing device(s) or other data processing apparatus or systems usable by users to access the database system 16. For example, any of user systems 12 can be a desktop computer, a work station, a laptop computer, a tablet computer, a handheld computing device, a mobile cellular phone (for example, a “smartphone”), or any other Wi-Fi-enabled device, wireless access protocol (WAP)-enabled device, or other computing device capable of interfacing directly or indirectly to the Internet or other network. The terms “user system” and “computing device” are used interchangeably herein with one another and with the term “computer.” As described above, each user system 12 typically executes an HTTP client, for example, a web browsing (or simply “browsing”) program, such as a web browser based on the WebKit platform, Microsoft's Internet Explorer browser, Netscape's Navigator browser, Opera's browser, Mozilla's Firefox browser, or a WAP-enabled browser in the case of a cellular phone, PDA or other wireless device, or the like, allowing a user (for example, a subscriber of on-demand services provided by the system 16) of the user system 12 to access, process and view information, pages and applications available to it from the system 16 over the network 14.

Each user system 12 also typically includes one or more user input devices, such as a keyboard, a mouse, a trackball, a touch pad, a touch screen, a pen or stylus or the like, for interacting with a graphical user interface (GUI) provided by the browser on a display (for example, a monitor screen, liquid crystal display (LCD), light-emitting diode (LED) display, among other possibilities) of the user system 12 in conjunction with pages, forms, applications and other information provided by the system 16 or other systems or servers. For example, the user interface device can be used to access data and applications hosted by system 16, and to perform searches on stored data, and otherwise allow a user to interact with various GUI pages that may be presented to a user. As discussed above, implementations are suitable for use with the Internet, although other networks can be used instead of or in addition to the Internet, such as an intranet, an extranet, a virtual private network (VPN), a non-TCP/IP based network, any LAN or WAN or the like.

The users of user systems 12 may differ in their respective capacities, and the capacity of a particular user system 12 can be entirely determined by permissions (permission levels) for the current user of such user system. For example, where a salesperson is using a particular user system 12 to interact with the system 16, that user system can have the capacities allotted to the salesperson. However, while an administrator is using that user system 12 to interact with the system 16, that user system can have the capacities allotted to that administrator. Where a hierarchical role model is used, users at one permission level can have access to applications, data, and database information accessible by a lower permission level user, but may not have access to certain applications, database information, and data accessible by a user at a higher permission level. Thus, different users generally will have different capabilities with regard to accessing and modifying application and database information, depending on the users' respective security or permission levels (also referred to as “authorizations”).

According to some implementations, each user system 12 and some or all of its components are operator-configurable using applications, such as a browser, including computer code executed using a central processing unit (CPU) such as an Intel Pentium® processor or the like. Similarly, the system 16 (and additional instances of an MTS, where more than one is present) and all of its components can be operator-configurable using application(s) including computer code to run using the processor system 17, which may be implemented to include a CPU, which may include an Intel Pentium® processor or the like, or multiple CPUs.

The system 16 includes tangible computer-readable media having non-transitory instructions stored thereon/in that are executable by or used to program a server or other computing system (or collection of such servers or computing systems) to perform some of the implementation of processes described herein. For example, computer program code 26 can implement instructions for operating and configuring the system 16 to intercommunicate and to process web pages, applications and other data and media content as described herein. In some implementations, the computer code 26 can be downloadable and stored on a hard disk, but the entire program code, or portions thereof, also can be stored in any other volatile or non-volatile memory medium or device as is well known, such as a ROM or RAM, or provided on any media capable of storing program code, such as any type of rotating media including floppy disks, optical discs, digital versatile disks (DVD), compact disks (CD), microdrives, and magneto-optical disks, and magnetic or optical cards, nanosystems (including molecular memory ICs), or any other type of computer-readable medium or device suitable for storing instructions or data. Additionally, the entire program code, or portions thereof, may be transmitted and downloaded from a software source over a transmission medium, for example, over the Internet, or from another server, as is well known, or transmitted over any other existing network connection as is well known (for example, extranet, VPN, LAN, etc.) using any communication medium and protocols (for example, TCP/IP, HTTP, HTTPS, Ethernet, etc.) as are well known. It will also be appreciated that computer code for the disclosed implementations can be realized in any programming language that can be executed on a server or other computing system such as, for example, C, C++, HTML, any other markup language, Java™, JavaScript, ActiveX, any other scripting language, such as VBScript, and many other programming languages as are well known may be used. (Java™ is a trademark of Sun Microsystems, Inc.).

FIG. 1B shows a block diagram of example implementations of elements of FIG. 1A and example interconnections between these elements according to some implementations. That is, FIG. 1B also illustrates environment 10, but FIG. 1B, various elements of the system 16 and various interconnections between such elements are shown with more specificity according to some more specific implementations. Additionally, in FIG. 1B, the user system 12 includes a processor system 12A, a memory system 12B, an input system 12C, and an output system 12D. The processor system 12A can include any suitable combination of one or more processors. The memory system 12B can include any suitable combination of one or more memory devices. The input system 12C can include any suitable combination of input devices, such as one or more touchscreen interfaces, keyboards, mice, trackballs, scanners, cameras, or interfaces to networks. The output system 12D can include any suitable combination of output devices, such as one or more display devices, printers, or interfaces to networks.

In FIG. 1B, the network interface 20 is implemented as a set of HTTP application servers 100 ₁-100 _(N). Each application server 100, also referred to herein as an “app server”, is configured to communicate with tenant database 22 and the tenant data 23 therein, as well as system database 24 and the system data 25 therein, to serve requests received from the user systems 12. The tenant data 23 can be divided into individual tenant storage spaces 112, which can be physically or logically arranged or divided. Within each tenant storage space 112, user storage 114 and application metadata 116 can similarly be allocated for each user. For example, a copy of a user's most recently used (MRU) items can be stored to user storage 114. Similarly, a copy of MRU items for an entire organization that is a tenant can be stored to tenant storage space 112.

The process space 28 includes system process space 102, individual tenant process spaces 104 and a tenant management process space 110. The application platform 18 includes an application setup mechanism 38 that supports application developers' creation and management of applications. Such applications and others can be saved as metadata into tenant database 22 by save routines 36 for execution by subscribers as one or more tenant process spaces 104 managed by tenant management process 110, for example. Invocations to such applications can be coded using PL/SOQL 34, which provides a programming language style interface extension to API 32. A detailed description of some PL/SOQL language implementations is discussed in commonly assigned U.S. Pat. No. 7,730,478, titled METHOD AND SYSTEM FOR ALLOWING ACCESS TO DEVELOPED APPLICATIONS VIA A MULTI-TENANT ON-DEMAND DATABASE SERVICE, by Craig Weissman, issued on Jun. 1, 2010, and hereby incorporated by reference in its entirety and for all purposes. Invocations to applications can be detected by one or more system processes, which manage retrieving application metadata 116 for the subscriber making the invocation and executing the metadata as an application in a virtual machine.

The system 16 of FIG. 1B also includes a user interface (UI) 30 and an application programming interface (API) 32 to system 16 resident processes to users or developers at user systems 12. In some other implementations, the environment 10 may not have the same elements as those listed above or may have other elements instead of, or in addition to, those listed above.

Each application server 100 can be communicably coupled with tenant database 22 and system database 24, for example, having access to tenant data 23 and system data 25, respectively, via a different network connection. For example, one application server 100 ₁ can be coupled via the network 14 (for example, the Internet), another application server 100 _(N-1) can be coupled via a direct network link, and another application server 100 _(N) can be coupled by yet a different network connection. Transfer Control Protocol and Internet Protocol (TCP/IP) are examples of typical protocols that can be used for communicating between application servers 100 and the system 16. However, it will be apparent to one skilled in the art that other transport protocols can be used to optimize the system 16 depending on the network interconnections used.

In some implementations, each application server 100 is configured to handle requests for any user associated with any organization that is a tenant of the system 16. Because it can be desirable to be able to add and remove application servers 100 from the server pool at any time and for various reasons, in some implementations there is no server affinity for a user or organization to a specific application server 100. In some such implementations, an interface system implementing a load balancing function (for example, an F5 Big-IP load balancer) is communicably coupled between the application servers 100 and the user systems 12 to distribute requests to the application servers 100. In one implementation, the load balancer uses a least-connections algorithm to route user requests to the application servers 100. Other examples of load balancing algorithms, such as round robin and observed-response-time, also can be used. For example, in some instances, three consecutive requests from the same user could hit three different application servers 100, and three requests from different users could hit the same application server 100. In this manner, by way of example, system 16 can be a multi-tenant system in which system 16 handles storage of, and access to, different objects, data and applications across disparate users and organizations.

In one example storage use case, one tenant can be a company that employs a sales force where each salesperson uses system 16 to manage aspects of their sales. A user can maintain contact data, leads data, customer follow-up data, performance data, goals and progress data, etc., all applicable to that user's personal sales process (for example, in tenant database 22). In an example of a MTS arrangement, because all of the data and the applications to access, view, modify, report, transmit, calculate, etc., can be maintained and accessed by a user system 12 having little more than network access, the user can manage his or her sales efforts and cycles from any of many different user systems. For example, when a salesperson is visiting a customer and the customer has Internet access in their lobby, the salesperson can obtain critical updates regarding that customer while waiting for the customer to arrive in the lobby.

While each user's data can be stored separately from other users' data regardless of the employers of each user, some data can be organization-wide data shared or accessible by several users or all of the users for a given organization that is a tenant. Thus, there can be some data structures managed by system 16 that are allocated at the tenant level while other data structures can be managed at the user level. Because an MTS can support multiple tenants including possible competitors, the MTS can have security protocols that keep data, applications, and application use separate. Also, because many tenants may opt for access to an MTS rather than maintain their own system, redundancy, up-time, and backup are additional functions that can be implemented in the MTS. In addition to user-specific data and tenant-specific data, the system 16 also can maintain system level data usable by multiple tenants or other data. Such system level data can include industry reports, news, postings, and the like that are sharable among tenants.

In some implementations, the user systems 12 (which also can be client systems) communicate with the application servers 100 to request and update system-level and tenant-level data from the system 16. Such requests and updates can involve sending one or more queries to tenant database 22 or system database 24. The system 16 (for example, an application server 100 in the system 16) can automatically generate one or more SQL statements (for example, one or more SQL queries) designed to access the desired information. System database 24 can generate query plans to access the requested data from the database. The term “query plan” generally refers to one or more operations used to access information in a database system.

Each database can generally be viewed as a collection of objects, such as a set of logical tables, containing data fitted into predefined or customizable categories. A “table” is one representation of a data object, and may be used herein to simplify the conceptual description of objects and custom objects according to some implementations. It should be understood that “table” and “object” may be used interchangeably herein. Each table generally contains one or more data categories logically arranged as columns or fields in a viewable schema. Each row or element of a table can contain an instance of data for each category defined by the fields. For example, a CRM database can include a table that describes a customer with fields for basic contact information such as name, address, phone number, fax number, etc. Another table can describe a purchase order, including fields for information such as customer, product, sale price, date, etc. In some MTS implementations, standard entity tables can be provided for use by all tenants. For CRM database applications, such standard entities can include tables for case, account, contact, lead, and opportunity data objects, each containing pre-defined fields. As used herein, the term “entity” also may be used interchangeably with “object” and “table.”

In some MTS implementations, tenants are allowed to create and store custom objects, or may be allowed to customize standard entities or objects, for example by creating custom fields for standard objects, including custom index fields. Commonly assigned U.S. Pat. No. 7,779,039, titled CUSTOM ENTITIES AND FIELDS IN A MULTI-TENANT DATABASE SYSTEM, by Weissman et al., issued on Aug. 17, 2010, and hereby incorporated by reference in its entirety and for all purposes, teaches systems and methods for creating custom objects as well as customizing standard objects in a multi-tenant database system. In some implementations, for example, all custom entity data rows are stored in a single multi-tenant physical table, which may contain multiple logical tables per organization. It is transparent to customers that their multiple “tables” are in fact stored in one large table or that their data may be stored in the same table as the data of other customers.

FIG. 2A shows a system diagram illustrating example architectural components of an on-demand database service environment 200 according to some implementations. A client machine communicably connected with the cloud 204, generally referring to one or more networks in combination, as described herein, can communicate with the on-demand database service environment 200 via one or more edge routers 208 and 212. A client machine can be any of the examples of user systems 12 described above. The edge routers can communicate with one or more core switches 220 and 224 through a firewall 216. The core switches can communicate with a load balancer 228, which can distribute server load over different pods, such as the pods 240 and 244. The pods 240 and 244, which can each include one or more servers or other computing resources, can perform data processing and other operations used to provide on-demand services. Communication with the pods can be conducted via pod switches 232 and 236. Components of the on-demand database service environment can communicate with database storage 256 through a database firewall 248 and a database switch 252.

As shown in FIGS. 2A and 2B, accessing an on-demand database service environment can involve communications transmitted among a variety of different hardware or software components. Further, the on-demand database service environment 200 is a simplified representation of an actual on-demand database service environment. For example, while only one or two devices of each type are shown in FIGS. 2A and 2B, some implementations of an on-demand database service environment can include anywhere from one to several devices of each type. Also, the on-demand database service environment need not include each device shown in FIGS. 2A and 2B, or can include additional devices not shown in FIGS. 2A and 2B.

Additionally, it should be appreciated that one or more of the devices in the on-demand database service environment 200 can be implemented on the same physical device or on different hardware. Some devices can be implemented using hardware or a combination of hardware and software. Thus, terms such as “data processing apparatus,” “machine,” “server” and “device” as used herein are not limited to a single hardware device, rather references to these terms can include any suitable combination of hardware and software configured to provide the described functionality.

The cloud 204 is intended to refer to a data network or multiple data networks, often including the Internet. Client machines communicably connected with the cloud 204 can communicate with other components of the on-demand database service environment 200 to access services provided by the on-demand database service environment. For example, client machines can access the on-demand database service environment to retrieve, store, edit, or process information. In some implementations, the edge routers 208 and 212 route packets between the cloud 204 and other components of the on-demand database service environment 200. For example, the edge routers 208 and 212 can employ the Border Gateway Protocol (BGP). The BGP is the core routing protocol of the Internet. The edge routers 208 and 212 can maintain a table of IP networks or ‘prefixes’, which designate network reachability among autonomous systems on the Internet.

In some implementations, the firewall 216 can protect the inner components of the on-demand database service environment 200 from Internet traffic. The firewall 216 can block, permit, or deny access to the inner components of the on-demand database service environment 200 based upon a set of rules and other criteria. The firewall 216 can act as one or more of a packet filter, an application gateway, a stateful filter, a proxy server, or any other type of firewall.

In some implementations, the core switches 220 and 224 are high-capacity switches that transfer packets within the on-demand database service environment 200. The core switches 220 and 224 can be configured as network bridges that quickly route data between different components within the on-demand database service environment. In some implementations, the use of two or more core switches 220 and 224 can provide redundancy or reduced latency.

In some implementations, the pods 240 and 244 perform the core data processing and service functions provided by the on-demand database service environment. Each pod can include various types of hardware or software computing resources. An example of the pod architecture is discussed in greater detail with reference to FIG. 2B. In some implementations, communication between the pods 240 and 244 is conducted via the pod switches 232 and 236. The pod switches 232 and 236 can facilitate communication between the pods 240 and 244 and client machines communicably connected with the cloud 204, for example via core switches 220 and 224. Also, the pod switches 232 and 236 may facilitate communication between the pods 240 and 244 and the database storage 256. In some implementations, the load balancer 228 can distribute workload between the pods 240 and 244. Balancing the on-demand service requests between the pods can assist in improving the use of resources, increasing throughput, reducing response times, or reducing overhead. The load balancer 228 may include multilayer switches to analyze and forward traffic.

In some implementations, access to the database storage 256 is guarded by a database firewall 248. The database firewall 248 can act as a computer application firewall operating at the database application layer of a protocol stack. The database firewall 248 can protect the database storage 256 from application attacks such as structure query language (SQL) injection, database rootkits, and unauthorized information disclosure. In some implementations, the database firewall 248 includes a host using one or more forms of reverse proxy services to proxy traffic before passing it to a gateway router. The database firewall 248 can inspect the contents of database traffic and block certain content or database requests. The database firewall 248 can work on the SQL application level atop the TCP/IP stack, managing applications' connection to the database or SQL management interfaces as well as intercepting and enforcing packets traveling to or from a database network or application interface.

In some implementations, communication with the database storage 256 is conducted via the database switch 252. The multi-tenant database storage 256 can include more than one hardware or software components for handling database queries. Accordingly, the database switch 252 can direct database queries transmitted by other components of the on-demand database service environment (for example, the pods 240 and 244) to the correct components within the database storage 256. In some implementations, the database storage 256 is an on-demand database system shared by many different organizations as described above with reference to FIGS. 1A and 1B.

FIG. 2B shows a system diagram further illustrating example architectural components of an on-demand database service environment according to some implementations. The pod 244 can be used to render services to a user of the on-demand database service environment 200. In some implementations, each pod includes a variety of servers or other systems. The pod 244 includes one or more content batch servers 264, content search servers 268, query servers 282, file force servers 286, access control system (ACS) servers 280, batch servers 284, and app servers 288. The pod 244 also can include database instances 290, quick file systems (QFS) 292, and indexers 294. In some implementations, some or all communication between the servers in the pod 244 can be transmitted via the switch 236.

In some implementations, the app servers 288 include a hardware or software framework dedicated to the execution of procedures (for example, programs, routines, scripts) for supporting the construction of applications provided by the on-demand database service environment 200 via the pod 244. In some implementations, the hardware or software framework of an app server 288 is configured to execute operations of the services described herein, including performance of the blocks of various methods or processes described herein. In some alternative implementations, two or more app servers 288 can be included and cooperate to perform such methods, or one or more other servers described herein can be configured to perform the disclosed methods.

The content batch servers 264 can handle requests internal to the pod. Some such requests can be long-running or not tied to a particular customer. For example, the content batch servers 264 can handle requests related to log mining, cleanup work, and maintenance tasks. The content search servers 268 can provide query and indexer functions. For example, the functions provided by the content search servers 268 can allow users to search through content stored in the on-demand database service environment. The file force servers 286 can manage requests for information stored in the Fileforce storage 298. The Fileforce storage 298 can store information such as documents, images, and basic large objects (BLOBs). By managing requests for information using the file force servers 286, the image footprint on the database can be reduced. The query servers 282 can be used to retrieve information from one or more file systems. For example, the query system 282 can receive requests for information from the app servers 288 and transmit information queries to the NFS 296 located outside the pod.

The pod 244 can share a database instance 290 configured as a multi-tenant environment in which different organizations share access to the same database. Additionally, services rendered by the pod 244 may call upon various hardware or software resources. In some implementations, the ACS servers 280 control access to data, hardware resources, or software resources. In some implementations, the batch servers 284 process batch jobs, which are used to run tasks at specified times. For example, the batch servers 284 can transmit instructions to other servers, such as the app servers 288, to trigger the batch jobs.

In some implementations, the QFS 292 is an open source file system available from Sun Microsystems® of Santa Clara, Calif. The QFS can serve as a rapid-access file system for storing and accessing information available within the pod 244. The QFS 292 can support some volume management capabilities, allowing many disks to be grouped together into a file system. File system metadata can be kept on a separate set of disks, which can be useful for streaming applications where long disk seeks cannot be tolerated. Thus, the QFS system can communicate with one or more content search servers 268 or indexers 294 to identify, retrieve, move, or update data stored in the network file systems 296 or other storage systems.

In some implementations, one or more query servers 282 communicate with the NFS 296 to retrieve or update information stored outside of the pod 244. The NFS 296 can allow servers located in the pod 244 to access information to access files over a network in a manner similar to how local storage is accessed. In some implementations, queries from the query servers 282 are transmitted to the NFS 296 via the load balancer 228, which can distribute resource requests over various resources available in the on-demand database service environment. The NFS 296 also can communicate with the QFS 292 to update the information stored on the NFS 296 or to provide information to the QFS 292 for use by servers located within the pod 244.

In some implementations, the pod includes one or more database instances 290. The database instance 290 can transmit information to the QFS 292. When information is transmitted to the QFS, it can be available for use by servers within the pod 244 without using an additional database call. In some implementations, database information is transmitted to the indexer 294. Indexer 294 can provide an index of information available in the database 290 or QFS 292. The index information can be provided to file force servers 286 or the QFS 292.

II. Enterprise Social Networking

As initially described above, in some implementations, some of the methods, processes, devices and systems described herein can implement, or be used in the context of, enterprise social networking. Some online enterprise social networks can be implemented in various settings, including businesses, organizations and other enterprises (all of which are used interchangeably herein). For instance, an online enterprise social network can be implemented to connect users within a business corporation, partnership or organization, or a group of users within such an enterprise. For instance, Chatter® can be used by users who are employees in a business organization to share data, communicate, and collaborate with each other for various enterprise-related purposes. Some of the disclosed methods, processes, devices, systems and computer-readable storage media described herein can be configured or designed for use in a multi-tenant database environment, such as described above with respect to system 16. In an example implementation, each organization or a group within the organization can be a respective tenant of the system.

In some implementations, each user of the database system 16 is associated with a “user profile.” A user profile refers generally to a collection of data about a given user. The data can include general information, such as a name, a title, a phone number, a photo, a biographical summary, or a status (for example, text describing what the user is currently doing, thinking or expressing). As described below, the data can include messages created by other users. In implementations in which there are multiple tenants, a user is typically associated with a particular tenant (or “organization”). For example, a user could be a salesperson of an organization that is a tenant of the database system 16.

A “group” generally refers to a collection of users within an organization. In some implementations, a group can be defined as users with the same or a similar attribute, or by membership or subscription. Groups can have various visibilities to users within an enterprise social network. For example, some groups can be private while others can be public. In some implementations, to become a member within a private group, and to have the capability to publish and view feed items on the group's group feed, a user must request to be subscribed to the group (and be accepted by, for example, an administrator or owner of the group), be invited to subscribe to the group (and accept), or be directly subscribed to the group (for example, by an administrator or owner of the group). In some implementations, any user within the enterprise social network can subscribe to or follow a public group (and thus become a “member” of the public group) within the enterprise social network.

A “record” generally refers to a data entity, such as an instance of a data object created by a user or group of users of the database system 16. Such records can include, for example, data objects representing and maintaining data for accounts, cases, opportunities, leads, files, documents, orders, pricebooks, products, solutions, reports and forecasts, among other possibilities. For example, a record can be for a business partner or potential business partner (for example, a client, vendor, distributor, etc.) of a user or a user's organization, and can include information describing an entire enterprise, subsidiaries of an enterprise, or contacts at the enterprise. As another example, a record can be a project that a user or group of users is/are working on, such as an opportunity (for example, a possible sale) with an existing partner, or a project that the user is trying to obtain. A record has data fields that are defined by the structure of the object (for example, fields of certain data types and purposes). A record also can have custom fields defined by a user or organization. A field can include (or include a link to) another record, thereby providing a parent-child relationship between the records.

Records also can have various visibilities to users within an enterprise social network. For example, some records can be private while others can be public. In some implementations, to access a private record, and to have the capability to publish and view feed items on the record's record feed, a user must request to be subscribed to the record (and be accepted by, for example, an administrator or owner of the record), be invited to subscribe to the record (and accept), be directly subscribed to the record or be shared the record (for example, by an administrator or owner of the record). In some implementations, any user within the enterprise social network can subscribe to or follow a public record within the enterprise social network.

In some online enterprise social networks, users also can follow one another by establishing “links” or “connections” with each other, sometimes referred to as “friending” one another. By establishing such a link, one user can see information generated by, generated about, or otherwise associated with another user. For instance, a first user can see information posted by a second user to the second user's profile page. In one example, when the first user is following the second user, the first user's news feed can receive a post from the second user submitted to the second user's profile feed.

In some implementations, users can access one or more enterprise network feeds (also referred to herein simply as “feeds”), which include publications presented as feed items or entries in the feed. A network feed can be displayed in a graphical user interface (GUI) on a display device such as the display of a user's computing device as described above. The publications can include various enterprise social network information or data from various sources and can be stored in the database system 16, for example, in tenant database 22. In some implementations, feed items of information for or about a user can be presented in a respective user feed, feed items of information for or about a group can be presented in a respective group feed, and feed items of information for or about a record can be presented in a respective record feed. A second user following a first user, a first group, or a first record can automatically receive the feed items associated with the first user, the first group or the first record for display in the second user's news feed. In some implementations, a user feed also can display feed items from the group feeds of the groups the respective user subscribes to, as well as feed items from the record feeds of the records the respective user subscribes to.

The term “feed item” (or feed element) refers to an item of information, which can be viewable in a feed. Feed items can include publications such as messages (for example, user-generated textual posts or comments), files (for example, documents, audio data, image data, video data or other data), and “feed-tracked” updates associated with a user, a group or a record (feed-tracked updates are described in greater detail below). A feed item, and a feed in general, can include combinations of messages, files and feed-tracked updates. Documents and other files can be included in, linked with, or attached to a post or comment. For example, a post can include textual statements in combination with a document. The feed items can be organized in chronological order or another suitable or desirable order (which can be customizable by a user) when the associated feed is displayed in a graphical user interface (GUI), for instance, on the user's computing device.

Messages such as posts can include alpha-numeric or other character-based user inputs such as words, phrases, statements, questions, emotional expressions, or symbols. In some implementations, a comment can be made on any feed item. In some implementations, comments are organized as a list explicitly tied to a particular feed item such as a feed-tracked update, post, or status update. In some implementations, comments may not be listed in the first layer (in a hierarchal sense) of feed items, but listed as a second layer branching from a particular first layer feed item. In some implementations, a “like” or “dislike” also can be submitted in response to a particular post, comment or other publication.

A “feed-tracked update,” also referred to herein as a “feed update,” is another type of publication that may be presented as a feed item and generally refers to data representing an event. A feed-tracked update can include text generated by the database system in response to the event, to be provided as one or more feed items for possible inclusion in one or more feeds. In one implementation, the data can initially be stored by the database system in, for example, tenant database 22, and subsequently used by the database system to create text for describing the event. Both the data and the text can be a feed-tracked update, as used herein. In some implementations, an event can be an update of a record and can be triggered by a specific action by a user. Which actions trigger an event can be configurable. Which events have feed-tracked updates created and which feed updates are sent to which users also can be configurable. Messages and feed updates can be stored as a field or child object of a record. For example, the feed can be stored as a child object of the record.

As described above, a network feed can be specific to an individual user of an online social network. For instance, a user news feed (or “user feed”) generally refers to an aggregation of feed items generated for a particular user, and in some implementations, is viewable only to the respective user on a home page of the user. In some implementations a user profile feed (also referred to as a “user feed”) is another type of user feed that refers to an aggregation of feed items generated by or for a particular user, and in some implementations, is viewable only by the respective user and other users following the user on a profile page of the user. As a more specific example, the feed items in a user profile feed can include posts and comments that other users make about or send to the particular user, and status updates made by the particular user. As another example, the feed items in a user profile feed can include posts made by the particular user and feed-tracked updates initiated based on actions of the particular user.

As is also described above, a network feed can be specific to a group of enterprise users of an online enterprise social network. For instance, a group news feed (or “group feed”) generally refers to an aggregation of feed items generated for or about a particular group of users of the database system 16 and can be viewable by users following or subscribed to the group on a profile page of the group. For example, such feed items can include posts made by members of the group or feed-tracked updates about changes to the respective group (or changes to documents or other files shared with the group). Members of the group can view and post to a group feed in accordance with a permissions configuration for the feed and the group. Publications in a group context can include documents, posts, or comments. In some implementations, the group feed also includes publications and other feed items that are about the group as a whole, the group's purpose, the group's description, a status of the group, and group records and other objects stored in association with the group. Threads of publications including updates and messages, such as posts, comments, likes, etc., can define conversations and change over time. The following of a group allows a user to collaborate with other users in the group, for example, on a record or on documents or other files (which may be associated with a record).

As is also described above, a network feed can be specific to a record in an online enterprise social network. For instance, a record news feed (or “record feed”) generally refers to an aggregation of feed items about a particular record in the database system 16 and can be viewable by users subscribed to the record on a profile page of the record. For example, such feed items can include posts made by users about the record or feed-tracked updates about changes to the respective record (or changes to documents or other files associated with the record). Subscribers to the record can view and post to a record feed in accordance with a permissions configuration for the feed and the record. Publications in a record context also can include documents, posts, or comments. In some implementations, the record feed also includes publications and other feed items that are about the record as a whole, the record's purpose, the record's description, and other records or other objects stored in association with the record. Threads of publications including updates and messages, such as posts, comments, likes, etc., can define conversations and change over time. The following of a record allows a user to track the progress of that record and collaborate with other users subscribing to the record, for example, on the record or on documents or other files associated with the record.

In some implementations, data is stored in database system 16, including tenant database 22, in the form of “entity objects” (also referred to herein simply as “entities”). In some implementations, entities are categorized into “Records objects” and “Collaboration objects.” In some such implementations, the Records object includes all records in the enterprise social network. Each record can be considered a sub-object of the overarching Records object. In some implementations, Collaboration objects include, for example, a “Users object,” a “Groups object,” a “Group-User relationship object,” a “Record-User relationship object” and a “Feed Items object.”

In some implementations, the Users object is a data structure that can be represented or conceptualized as a “Users Table” that associates users to information about or pertaining to the respective users including, for example, metadata about the users. In some implementations, the Users Table includes all of the users within an organization. In some other implementations, there can be a Users Table for each division, department, team or other sub-organization within an organization. In implementations in which the organization is a tenant of a multi-tenant enterprise social network platform, the Users Table can include all of the users within all of the organizations that are tenants of the multi-tenant enterprise social network platform. In some implementations, each user can be identified by a user identifier (“UserID”) that is unique at least within the user's respective organization. In some such implementations, each organization also has a unique organization identifier (“OrgID”).

In some implementations, the Groups object is a data structure that can be represented or conceptualized as a “Groups Table” that associates groups to information about or pertaining to the respective groups including, for example, metadata about the groups. In some implementations, the Groups Table includes all of the groups within the organization. In some other implementations, there can be a Groups Table for each division, department, team or other sub-organization within an organization. In implementations in which the organization is a tenant of a multi-tenant enterprise social network platform, the Groups Table can include all of the groups within all of the organizations that are tenants of the multitenant enterprise social network platform. In some implementations, each group can be identified by a group identifier (“GroupID”) that is unique at least within the respective organization.

In some implementations, the database system 16 includes a “Group-User relationship object.” The Group-User relationship object is a data structure that can be represented or conceptualized as a “Group-User Table” that associates groups to users subscribed to the respective groups. In some implementations, the Group-User Table includes all of the groups within the organization. In some other implementations, there can be a Group-User Table for each division, department, team or other sub-organization within an organization. In implementations in which the organization is a tenant of a multi-tenant enterprise social network platform, the Group-User Table can include all of the groups within all of the organizations that are tenants of the multitenant enterprise social network platform.

In some implementations, the Records object is a data structure that can be represented or conceptualized as a “Records Table” that associates records to information about or pertaining to the respective records including, for example, metadata about the records. In some implementations, the Records Table includes all of the records within the organization. In some other implementations, there can be a Records Table for each division, department, team or other sub-organization within an organization. In implementations in which the organization is a tenant of a multi-tenant enterprise social network platform, the Records Table can include all of the records within all of the organizations that are tenants of the multitenant enterprise social network platform. In some implementations, each record can be identified by a record identifier (“RecordID”) that is unique at least within the respective organization.

In some implementations, the database system 16 includes a “Record-User relationship object.” The Record-User relationship object is a data structure that can be represented or conceptualized as a “Record-User Table” that associates records to users subscribed to the respective records. In some implementations, the Record-User Table includes all of the records within the organization. In some other implementations, there can be a Record-User Table for each division, department, team or other sub-organization within an organization. In implementations in which the organization is a tenant of a multi-tenant enterprise social network platform, the Record-User Table can include all of the records within all of the organizations that are tenants of the multitenant enterprise social network platform.

In some implementations, the database system 16 includes a “Feed Items object.” The Feed items object is a data structure that can be represented or conceptualized as a “Feed Items Table” that associates users, records and groups to posts, comments, documents or other publications to be displayed as feed items in the respective user feeds, record feeds and group feeds, respectively. In some implementations, the Feed Items Table includes all of the feed items within the organization. In some other implementations, there can be a Feed Items Table for each division, department, team or other sub-organization within an organization. In implementations in which the organization is a tenant of a multi-tenant enterprise social network platform, the Feed Items Table can include all of the feed items within all of the organizations that are tenants of the multitenant enterprise social network platform.

Enterprise social network news feeds are different from typical consumer-facing social network news feeds (for example, FACEBOOK®) in many ways, including in the way they prioritize information. In consumer-facing social networks, the focus is generally on helping the social network users find information that they are personally interested in. But in enterprise social networks, it can, in some instances, applications, or implementations, be desirable from an enterprise's perspective to only distribute relevant enterprise-related information to users and to limit the distribution of irrelevant information. In some implementations, relevant enterprise-related information refers to information that would be predicted or expected to benefit the enterprise by virtue of the recipients knowing the information, such as an update to a database record maintained by or on behalf of the enterprise. Thus, the meaning of relevance differs significantly in the context of a consumer-facing social network as compared with an employee-facing or organization member-facing enterprise social network.

In some implementations, when data such as posts or comments from one or more enterprise users are submitted to a network feed for a particular user, group, record or other object within an online enterprise social network, an email notification or other type of network communication may be transmitted to all users following the respective user, group, record or object in addition to the inclusion of the data as a feed item in one or more user, group, record or other feeds. In some online enterprise social networks, the occurrence of such a notification is limited to the first instance of a published input, which may form part of a larger conversation. For instance, a notification may be transmitted for an initial post, but not for comments on the post. In some other implementations, a separate notification is transmitted for each such publication, such as a comment on a post.

III. Virtual Recognition Tool

FIG. 3 is a flow diagram illustrating a method 300 for administering virtual recognition of a group of users. Method 300 may be performed by processing logic comprising hardware (e.g., circuitry, dedicated logic, programmable logic, microcode, etc.), software (such as instructions run on a processing device), or a combination thereof. In one implementation, method 300 may be performed by one or more processing components associated with a host database system (e.g., implemented on application server 100).

Referring to FIG. 3, method 300 may be initiated upon receiving, at block 302, a request from an administrative entity to administer virtual recognition of a group of users. In one implementation, the request for virtual recognition of a group of users may be submitted through a user interface of a virtual recognition tool made available, for example, via application platform 18 of system 16 communicatively coupled to one or more user systems 12 via network 14. As previously described, system 16 may include user interface (UI) 30 and an application programming interface (API) 32 to system 16 resident processes to users or developers at user systems 12.

Before virtual recognition of a group of users may be administered, an authoritative status of the administrative entity may be ascertained, at block 304, to determine rights, as well as any limitations, associated with the administrative entity. In one implementation, the authoritative status may be determined upon the administrative entity logging in via the user interface and granting access to their user credentials. For example, the administrative entity may be associated with an organization that is a tenant of system 16. Credentials of the administrative entity may be stored as tenant data 23 in tenant database 22 and made accessible via application platform 18 of system 16 to determine the authoritative status of the administrative entity.

When an administrative entity is provided with access to the virtual recognition tool, a group of users to receive virtual recognition (also referred to herein as the recipients) may be identified. In one implementation, the group of users may be identified in a file with comma separated values (CSV), such as a spreadsheet, may be created in a free form text input field with a list of appropriate identities, such as usernames, email addresses, employee IDs, other identifying credential or any combination thereof. For example, the file identifying the group of users may be uploaded by the administrative entity and received, at block 306, into the virtual recognition tool for processing. In another implementation, the group of users may be identified dynamically, at block 306, based on a set of matching criteria selected by the administrative entity. For example, all users with a particular manager, all users in a particular role, all users who have performed a particular action, other searchable criteria related to a user or any combinations thereof may be used to generate a group of users matching the selected criteria.

In addition to identifying a group of users, whether they be specifically identified or dynamically generated based on selected criteria, the virtual recognition tool may be communicatively coupled to a user recommendation engine that is configured to provide a recommendation, at block 308, of additional users not initially identified to receive a virtual recognition. FIG. 4 is a flow diagram illustrating a method 400 for providing a recommendation of additional users not initially identified to receive a virtual recognition. Method 400 may be initiated upon receiving, at block 402, results of a user query. The results of the user query may be, for example, the dynamically generated group of users matching criteria selected by the administrative entity.

In one implementation, the user recommendation engine may be configured to assess, at block 404, other common criteria not initially considered in connection with the queried users. For example, to name a few, the user recommendation engine may be configured to identify additional users that were recognized at the same period as the queried users, additional users with similar characteristics as the queried users, additional users that have recently performed similar actions as the queried users, additional users that have previously received a recognition from the same administrative entity, other common criteria or any combinations thereof. In assessing other common criteria, the user recommendation engine may review available credentials associated with users in the same organization as the queried users.

In another implementation, the user recommendation engine may be configured to assess, at block 404, the existence of tangential relationships with criteria initially considered in connection with the queried users. For example, one of the criteria associated with the queried users may have been to identify a group of users that completed a particular training in the New York service area. In this particular example, a tangential relationship may exist between the New York service area and the Tri-state area. Accordingly, the user recommendation engine may identify additional users in the Tri-state area that completed the same training in the same time period.

A recommendation list of additional users generated, at block 406, by the user recommendation engine may be reviewed by a user recommendation filter engine. The user recommendation filter engine may be configured to filter, at block 408, the recommendation list to remove users that fail filtering criteria. In one implementation, filtering criteria may be one or more core criteria identified by an administrative entity. For example, an administrative entity may be presented with an option to identify one or more core criteria pertaining to a date range, where the date range may relate to creation of a user ID, last activity by a user, last log in by a user, other criteria or any combinations thereof. Accordingly, any additional users identified by the recommendation engine that fall outside of the defined range, even if in close proximity to the defined range, may be filtered out. Other examples of filtering criteria might include user role, job function, location, management hierarchy, other attributes that are directly or indirectly associated with a user or any combinations thereof. Just as criteria can be provided to identify a group of users, criteria can also be provided to filter users to form a set of target users for recognition that satisfy positive and negative conditions. A filtered recommendation list of additional users may be presented, at block 410, to the administrative entity for consideration. Upon receiving the filtered recommendation list of additional users, selection of some, all or none of the additional users may be received, at block 412, to be added to the queried users initially identified.

After the filtered recommendation list of additional users are presented to the administrative entity for consideration and the administrative entity has an opportunity to accept in whole, in part or to decline in its entirety the recommended additional users, a recipient list representative of the group of users (i.e., the initial queried users and additional users accepted from the filtered recommendation list) to receive virtual recognition may be generated, at block 310. Upon generating the recipient list, access may be provided, at block 312, to digital badges available for administering virtual recognition to the group of users identified in the recipient list.

In one implementation, the digital badges made available for selection may be based on the authoritative status of the administrative entity. For example, the administrative entity may only be presented with a subset of all digital badges available for selection. As another example, the administrative entity may be limited in the number of badges that can be selected for a single instance of administering virtual recognition of a group of users. In another implementation, the virtual recognition tool may be communicatively coupled to a badge recommendation engine that is configured to provide a recommendation, at block 314, of digital badges for administering virtual recognition. FIG. 5 is a flow diagram illustrating a method 500 for providing a recommendation of digital badges based on an evaluation of the recipient list.

Referring to FIG. 5, method 500 may be initiated upon receiving, at block 502, the generated recipient list. The group of users identified thereon may be evaluated, at block 504, to predict recognitions that may be appropriate for the group of users. To predict recognitions, each of the users may be evaluated to identify factors such as past recognition, job function, roles, recent activity, other similarities or differences between the group of users or any combination thereof. In addition to predicting recognitions, promoted recognition programs (e.g., relating to company initiatives or campaigns), recently created or used recognitions, least used recognitions, unique recognitions, “feel good” recognitions (e.g., fun or humorous in nature), another recognition category or any combination thereof may also be considered for recommendation.

A recommendation list of digital badges may be generated, at block 506, based on the aforementioned evaluation of the recipient list, as well as assessment of additional recognitions. Among the digital badges presented in the recommendation list, a select number of digital badges may be highlighted or set aside, at blocks 508, to identify digital badges that are highly recommended for use in administering virtual recognition of a group of users. For example, badges representative of a promoted recognition program, least used badges and unique/new badges may be highlighted.

A recommendation list of digital badges generated, at block 506, by the badge recommendation engine may undergo a review by a badge recommendation filter engine. The badge recommendation filter engine may be configured to filter, at block 510, the recommendation list to remove badges that fail filtering criteria. One such filtering criterion may be, for example, identifying restrictions on a badge that may limit its availability to be administered to a given group of users. In one implementation, whether or not a badge is available to be administered to a given group of users may be based on a requirement for receiving the badge that is not satisfied by the entire group of users. In another implementation, whether or not a badge is available to be administered to a given group of users may be based on a numerical limit defining how many times a badge can be administered in one instance or over a period of time. For example, the size of the given group of users may exceed a permissible numerical limit associated with administration of a badge and, therefore, the badge would be filtered out from the recommendation list.

Digital badges remaining in a filtered recommendation list may further undergo a ranking implementation, which may deploy an algorithm that evaluates configurable weights associated with recommendation types to rank, at block 512, the badges in the filtered recommendation list. In one implementation, an administrative entity may define what recommendation types have stronger weighting to influence how the system recommends badges. For example, different priorities may be assigned to a plurality of recommendation types to allow for more or less weight to be given to digital badges falling under a recommendation type. After digital badges are filtered and ranked in the recommendation list, they may be presented, at block 514, to the administrative entity for consideration. Upon receiving the filtered and ranked recommendation list of digital badges, selection of some, all or none of the digital badges may be received, at block 516, to be added or to replace a badge selected, at block 316, by the administrative entity.

Similar to ascertaining an authoritative status of the administrative entity, user permissions and access associated with the group of users identified in a recipient list may be ascertained before selected badges are administered for virtual recognition of the group of users. In one implementation, user permissions and access may be evaluated upon receiving, at block 316, selection of one or more badges to determine if the selection would violate credentials associated with a user in the user group identified to receive the virtual recognition. For example, similar to the administrative entity, a user may be associated with an organization that is a tenant of system 16. Credentials of the user may be stored as tenant data 23 in tenant database 22 and made accessible via application platform 18 of system 16 to determine permission and access associated with the user. If a user identified in the group of users is determined, at block 318, not to be eligible to receive a particular virtual recognition, the administrative entity may be notified in order to modify the group of users. In one implementation, as reflected in method 300, the administrative entity may be required to resubmit a revised user group.

Before a selected digital badge is transmitted, at block 320, to the user group identified in the recipient list, the administrative entity may be provided with an opportunity to personalize the virtual recognition. In one implementation, a text field may be presented to the administrative entity for receiving a personalized message to accompany delivery of the selected digital badge. In another implementation, a menu of pre-generated messages may be made available for selection. In addition to personalizing a message to accompany a selected digital badge, the administrative entity may be further provided with an opportunity to mention managers associated with each of the users in the group being recognized. For example, a user's manager may be associated with the same organization that is a tenant of system 16. Credentials of the user, such as their supervisor or manager, may be stored as tenant data 23 in tenant database 22 and made accessible via application platform 18 of system 16.

The one or more digital badges transmitted, at block 320, to the user group identified in the recipient list, may be posted in a designated space on a user's profile, presented in a feed associated with a user, stored in a user's recognition collection, presented by way of a notification delivered to a user via an e-mail, an in-app notification or a push notification to a mobile device, other suitable transmission methods or any combinations thereof. In one implementation, a digital badge, along with any customized content (e.g., personalized message, links, etc.), transmitted to a recipient may be visible to all users that are connected to the recipient by a permitted association (e.g., friends). In another implementation, digital badges transmitted to a recipient may be displayed prominently in a performance review for the recipient, allowing managers of the recipient to quickly see accomplishments, recognition and peer appreciation for the recipient.

It should be noted that the sequence of operations described in conjunction with methods 300, 400 and 500 may be different from that illustrated, respectively, in corresponding FIGS. 3, 4 and 5. For example, the operations at block 306 illustrated in method 300 of FIG. 3 may be executed before the operation of block 304, and similarly the operations at block 316 illustrated in method 300 of FIG. 3 may be executed before the operation of block 314. As another example, the operations at blocks 508, 510 and 512 illustrated in method 500 of FIG. 5 may be executed in different orders. The blocks illustrated in methods 300, 400 and 500 are provided for purposes of illustrating implementations of the virtual recognition tool and are in no way intended to be limiting in scope.

The specific details of the specific aspects of implementations disclosed herein may be combined in any suitable manner without departing from the spirit and scope of the disclosed implementations. However, other implementations may be directed to specific implementations relating to each individual aspect, or specific combinations of these individual aspects. Additionally, while the disclosed examples are often described herein with reference to an implementation in which an on-demand database service environment is implemented in a system having an application server providing a front end for an on-demand database service capable of supporting multiple tenants, the present implementations are not limited to multi-tenant databases or deployment on application servers. Implementations may be practiced using other database architectures, i.e., ORACLE®, DB2® by IBM and the like without departing from the scope of the implementations claimed. Moreover, the implementations are applicable to other systems and environments including, but not limited to, client-server models, mobile technology and devices, wearable devices, and on-demand services.

It should also be understood that some of the disclosed implementations can be embodied in the form of various types of hardware, software, firmware, or combinations thereof, including in the form of control logic, and using such hardware or software in a modular or integrated manner. Other ways or methods are possible using hardware and a combination of hardware and software. Additionally, any of the software components or functions described in this application can be implemented as software code to be executed by one or more processors using any suitable computer language such as, for example, Java, C++ or Perl using, for example, existing or object-oriented techniques. The software code can be stored as a computer- or processor-executable instructions or commands on a physical non-transitory computer-readable medium. Examples of suitable media include random access memory (RAM), read only memory (ROM), magnetic media such as a hard-drive or a floppy disk, or an optical medium such as a compact disk (CD) or DVD (digital versatile disk), flash memory, and the like, or any combination of such storage or transmission devices. Computer-readable media encoded with the software/program code may be packaged with a compatible device or provided separately from other devices (for example, via Internet download). Any such computer-readable medium may reside on or within a single computing device or an entire computer system, and may be among other computer-readable media within a system or network. A computer system, or other computing device, may include a monitor, printer, or other suitable display for providing any of the results mentioned herein to a user.

While some implementations have been described herein, it should be understood that they have been presented by way of example only, and not limitation. Thus, the breadth and scope of the present application should not be limited by any of the implementations described herein, but should be defined only in accordance with the following and later-submitted claims and their equivalents. 

What is claimed is:
 1. A computer-implemented method of facilitating virtual recognition of an achievement implemented in a database system communicatively coupled with a social networking system, said method comprising: receiving, at said database system, a recipient list identifying a plurality of users, said plurality of users comprising at least a first group of users selected for receiving virtual recognition of said achievement associated with completion of a task; determining, using said database system, availability of one or more digital badges, each of said digital badges representative of an achievement associated with completion of a particular task, said completion of said particular task having defined measurable criteria, and said availability of digital badges based at least in part on said one or more digital badges desired for selection by an administrative entity and achievement distribution credentials associated with said administrative entity; recommending, using said database system, an auxiliary group of digital badges for administering to said plurality of users identified in said recipient list, wherein a ranked recommendation of said auxiliary group of digital badges is presented to said administrative entity for consideration, said ranked recommendation based on configurable weights associated with a recommendation type of a digital badge; receiving, at said database system, selection of at least one digital badge from said administrative entity; and transmitting, from said database system, said at least one digital badge selected by said administrative entity to said plurality of users identified in said recipient list, said at least one digital badge received at said social networking system coupled to said database system, and said at least one digital badge adapted for display on a user account associated with said social networking system.
 2. The computer-implemented method of claim 1, wherein said recipient list is comprised of users specifically identified by their credentials.
 3. The computer-implemented method of claim 1, wherein said recipient list is comprised of users dynamically generated based on one or more selected searchable criteria.
 4. The computer-implemented method of claim 1, further comprising recommending a second group of users for consideration to receive virtual recognition of said achievement.
 5. The computer-implemented method of claim 4, wherein recommending said second group of users is based at least in part on assessing criteria associated with said first group of users, said assessment identifying common criteria and tangential relationships between said first and said second groups of users.
 6. The computer-implemented method of claim 4, wherein said plurality of users identified in said recipient list comprises said second group of users.
 7. The computer-implemented method of claim 4, wherein a filtered recommendation of said second group of users is presented to said administrative entity for consideration, said filtered recommendation removing one or more users from said second group of users that fail to satisfy filtering criteria.
 8. The computer-implemented method of claim 1, wherein recommending said auxiliary group of digital badges is based at least in part on evaluating criteria associated with said plurality of users in recipient list, said evaluation identifying common criteria among said plurality of users that match requirements for a digital badge.
 9. The computer-implemented method of claim 1, wherein a filtered recommendation of said auxiliary group of digital badges is presented to said administrative entity for consideration, said filtered recommendation removing one or more digital badges from said auxiliary group of digital badges that are not available for selection by said administrative entity.
 10. The computer-implemented method of claim 1, further comprising receiving a personalized message to accompany transmission of said selected digital badge.
 11. A database system for facilitating virtual recognition of an achievement, said database system comprising: a processing device; and a memory device communicatively coupled to said processing device, said memory device having instructions stored thereon that, in response to execution by said processing device, cause said processing device to perform operations comprising: receiving a recipient list identifying a plurality of users, said plurality of users comprising at least a first group of users selected for receiving virtual recognition of said achievement associated with completion of a task; determining availability of one or more digital badges, each of said digital badges representative of an achievement associated with completion of a particular task, said completion of said particular task having defined measurable criteria, and said availability of digital badges based at least in part on said one or more digital badges desired for selection by an administrative entity and achievement distribution credentials associated with said administrative entity; recommending an auxiliary group of digital badges for administering to said plurality of users identified in said recipient list, wherein a ranked recommendation of said auxiliary group of digital badges is presented to said administrative entity for consideration, said ranked recommendation based on configurable weights associated with a recommendation type of a digital badge; receiving selection of at least one digital badge from said administrative entity; and transmitting said at least one digital badge selected by said administrative entity to said plurality of users identified in said recipient list, said at least one digital badge received at said social networking system communicatively coupled to said database system, and said at least one digital badge adapted for display on a user account associated with said social networking system.
 12. The database system of claim 11, wherein said recipient list is comprised of users specifically identified by their credentials.
 13. The database system of claim 11, wherein said recipient list is comprised of users dynamically generated based on one or more selected searchable criteria.
 14. The database system of claim 11, further comprising recommending a second group of users for consideration to receive virtual recognition of said achievement.
 15. The database system of claim 14, wherein recommending said second group of users is based at least in part on assessing criteria associated with said first group of users, said assessment identifying common criteria and tangential relationships between said first and said second groups of users.
 16. The database system of claim 14, wherein said plurality of users identified in said recipient list comprises said second group of users.
 17. The database system of claim 14, wherein a filtered recommendation of said second group of users is presented to said administrative entity for consideration, said filtered recommendation removing one or more users from said second group of users that fail to satisfy filtering criteria.
 18. The database system of claim 11, wherein recommending said auxiliary group of digital badges is based at least in part on evaluating criteria associated with said plurality of users in recipient list, said evaluation identifying common criteria among said plurality of users that match requirements for a digital badge.
 19. The database system of claim 11, wherein a filtered recommendation of said auxiliary group of digital badges is presented to said administrative entity for consideration, said filtered recommendation removing one or more digital badges from said auxiliary group of digital badges that are not available for selection by said administrative entity.
 20. The database system of claim 11, further comprising receiving a personalized message to accompany transmission of said selected digital badge.
 21. A non-transitory computer-readable storage medium having instructions encoded thereon that, when executed by a processing system, cause said processing system to perform operations for facilitating virtual recognition of an achievement implemented in a database system communicatively coupled with a social networking system, said operations comprising: receiving a recipient list identifying a plurality of users, said plurality of users comprising at least a first group of users selected for receiving virtual recognition of said achievement associated with completion of a task; determining availability of one or more digital badges, each of said digital badges representative of an achievement associated with completion of a particular task, said completion of said particular task having defined measurable criteria, and said availability of digital badges based at least in part on said one or more digital badges desired for selection by an administrative entity and achievement distribution credentials associated with said administrative entity; recommending an auxiliary group of digital badges for administering to said plurality of users identified in said recipient list, wherein a ranked recommendation of said auxiliary group of digital badges is presented to said administrative entity for consideration, said ranked recommendation based on configurable weights associated with a recommendation type of a digital badge receiving selection of at least one digital badge from said administrative entity; and transmitting said at least one digital badge selected by said administrative entity to said plurality of users identified in said recipient list, said at least one digital badge received at said social networking system communicatively coupled to said database system, and said at least one digital badge adapted for display on a user account associated with said social networking system. 